top of page
ss*
Creating a brand world and presence for a minority player in a traditional industry.
Project Details
Arlo Solutions, a women, minority, and veteran-owned firm, is redefining Government Contracting with bold innovation in Cybersecurity, Program Management, and Strategic Communication. To match their disruptive mission, our team led a strategic brand transformation that elevated their nationwide recognition, boosted internal growth, and strengthened industry authority. This ongoing partnership has earned Arlo prestigious accolades, including Inc 5000 and SBA Persons of the Year, proving that when passion meets purpose, success follows.
Client: Arlo Solutions
Scope: Creative direction, strategy, event activation, copywriting, social media management, event branding, recruitment strategy, UX optimization
Year: 2022 - Present
I creative directed the branding and led the event activation for their +200-guest company party.
I led the strategic messaging and campaign tracking for their OOO recruitment program in partnership with the Washington Wizards.
I creative directed the branding for their exclusive networking event series.
I led the strategy for their social media plan focusing on authenticity and credibility.
bottom of page